“We have to define that word which good economists always try to avoid: capitalism is that form of private property economy in which innovations are carried out by means of borrowed money” Joseph Schumpeter
As in the previous article the difficulties have been addressed, and we have created hopefully a sense of urgency. We would now like to characterize a possible solution scheme to eventually end the era of Ponzi finance in order to prevail over the economic downward spiral of the developed future world. Various stakeholders will have to prove their willingness to make sacrifices. The day of reckoning will have to be faced, because the underlying issues cannot be ignored any longer.
“Economic progress, in capital society, means turmoil” Joseph A. Schumpeter
With genuine sorrow we observe the economic downward spiral of increasingly more European Union States and other developed economies. This article explores the causes and characteristics of the developed world’s grown structural difficulties and proposes steps that every economy must have to take in order to resolve it. Rather than to give recommendations how to alleviate symptoms of the world’s economic slowdown this article aims to define the vital steps towards a sustainable solution, point out the painful dilemmas, which will be faced by the developed world, and constitutes a sense of urgency to rapid action.
Zalando GmbH, was founded by David Schneider, and Robert Gentz, in 2008. The company engages in the online retail of apparel and shoes and is based in Berlin, Germany. It is one of the most conspicuous and likewise mysterious start-ups in Germany.
Founded only three years ago, Zalando has become the market leader, mainly due to operational excellence; and partly thanks to fancy television advertising in the online shoe retail market. Revenues in 2010 were 160 Million Euros and are expected to increase at least threefold in 2011.
The goal of Adidas is to lead the sporting goods industry. To achieve this ambitious goal different strategies are applied in order to fuel eager business development in future oriented emerging markets and to facilitate growth in terms of market share in already penetrated countries. Let’s have a look at the Adidas group by using standard marketing tools: Continue reading →